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27 March 2015

Companies’ political influence: a necessary transformation

The impact of the measures implemented by policy makers in companies is clear. However, only the enterprises that apply a disciplined and systematic approach to public affairs can make the most out of this situation.

This article examines organizational techniques and tools that enable companies to maximize their institutional influence and, thus, increase their business value.

Joan Navarro, partner and vice-president of Public Affairs at LLORENTE & CUENCA

ENGLISH
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